AfterData Marketing is the first predictive platform designed specifically for marketing teams.
Compliance Solution
AfterData Compliance is the most powerful solution for fraud and market abuse detection, thanks to its combination of machine learning and business rules.
AfterData MARKETING is a solution for predicting customer behavior that can be used directly by marketing and sales teams. Our solution addresses the key concerns for your business development: predicting terminations (churn); predicting needs (cross-selling); and scoring prospects.
AfterData COMPLIANCE is a solution designed to detect market abuse for the banking sector (MAR/MAD II directive) as well as insurance fraud. AfterData’s exclusive technology, combining scenario modeling and predictive algorithms, provides unparalleled targeting accuracy while reducing management costs.
Our solution provides total autonomy for your marketing teams, allowing them to focus on using predictive scores and getting to know your clients.
We guarantee unmatched detection accuracy, complemented by optimized and secure audit trail management, while reducing unnecessary alerts and false positives thanks to machine learning.
Solution Marketing
Our solution provides total autonomy for your marketing teams, allowing them to focus on using predictive scores and getting to know your clients.
Solution Compliance
We guarantee unmatched detection accuracy, complemented by optimized and secure audit trail management, while reducing unnecessary alerts and false positives thanks to machine learning.
DataChurn
Anticipate contract and policy terminations, understand the motivations of customers who want to leave
AfterData specializes in the banking, insurance and mutual insurance sectors. Our software solution combines data expertise with extensive marketing and compliance experience.
This triad is the DNA of our company, and is built into all of our software solutions: we offer business tools that can be used without pre-requisites and that use mathematical models that are optimized for each business sector.
AfterData is a software solution, but it is also much more than that. Our teams accompany you every step of the way, to help refine the models and adjust them to your operational reality. If necessary, they can also assist your analysis teams enhance their skills and ensure they are fully autonomous so they can manage the tool independently.
AfterData turns your data into business ready, easy-to-read information, thanks to user-friendly, didactic and fully configurable models. Being able to view these key elements in an easy-to-understand dashboard offers a vital aid to strategic decision-making.
AfterData’s winning combination: our operational focus; our extensive sector-specific expertise; and the ease of implementation of our software solution (three months).
AfterData is a fast-growing start-up. Our platform puts artificial intelligence at the service of your business teams, to boost the value of your business data. Would you like to dive into these exciting challenges? We are looking for new talents.
Our software solutions can be interfaced with all the major CRM or Marketing Automation software solutions on the market.
We work with flat files or webservices.
We mainly need your day-to-day business data.
We know how to retrieve several sources of data, even unstructured.
We recover your data as is, as flat files.
We clean and structure them and complement them with our OPEN DATA.
For the learning phase, we need two to three years of past data.
We mainly need your daily business data: product(s)/policy(ies) subscribed, premiums/contributions, claims, after-insurance cost, contract duration, etc.
You also have valuable socio-demographic data: gender, age, geographical location, and possibly some behavioral data such as complaints, Intranet activity, etc.
